Campaign - Lead Designs
Campaign - Album Campaign Re-release
Campaign - Digital Advertisement (Explicit)
D&AD Design Challenge - Google Fonts
This was my favourite brief from my Second Year in University. The brief was to choose a design challenge from a selection provided to us from D&AD. I chose to work with Google to create a typographic focused campaign on empowerment through music. I chose to focus on the empowerment of black people to tackle racism, and used the song "We The People..." by A Tribe Called Quest, one of my favourite group artists. I wanted my language to also be empowering by using positive, encouraging wording, to further fuel up the campaigns empowerment.